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- Search Engine Optimization (SEO) is good for the beginner; the online advertising market is expected to grow at 40% CAGR between 2005 and 2010, and nine out of ten companies are estimated to be implementing Search Engine Optimization strategies
- Find out how to get listed in the major search engines, directories, and indexes, and learn strategies for planning and implementing a successful Search Engine Optimization campaign
- Take advantage of the case studies of readers who implemented the SEO techniques outlined in the first edition of this book and significantly improved search rankings
Find out how to give your Web site search appeal first.
Use behaviors to target the customers you really want
Optimize your website specifically for Google, MSN, or Yahoo!
Leverage communities as an SEO tool
Implement social media and mobile search optimization
Monetize your traffic as part of your Search Engine Optimization strategy
Analyze your Search Engine Optimization efforts and see what works
Learn what top Search Engine Optimization (SEO) executives and experts are doing well
About the Author:-
Jerri L. Ledford has been a freelance business technology writer for more than 16 years. Over 800 of her articles, profiles, news articles, and reports have appeared on website and in print. She also develops and teaches technology training courses for such companies as IBT Financial, Hewlett Packard, Sony, and CNET. She is the author of fifteen books including Google AdSense for Dummies and Google Analytics 2.0.
If you want to make SEO work for you, the new edition of this practical book is what you need to succeed.